Private Slack Community
The Private M&A Community for Agency Acquirers
A curated Slack group for agency owners actively learning and executing M&A, no posturing, just real conversations and accountability.
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Agency M&A Slack Group
Great to meet everyone. I recently attended the Orlando Lab (a decision that's already saved me about $50K on my partner buyout negotiation -- thank you @Peter Lang) and just joined the slack group.
— Kristina
Hi everyone, wanted to share the news that Barrel Holdings has acquired AO2 Management, a full service Amazon agency. We closed a couple of weeks ago and have been heads down with the integration/transition.
— Peter
hey everyone! I recently joined this community but seeing your post gave me a new goal to post in here soon I’ve run my business for 13 years and just now am finally at the exit phase.
— Amanda
Running M&A in Isolation is Tough
We know exactly how you feel. That's why we built this community.
Finding quality deals is harder than it looks
Most opportunities are overpriced, poorly positioned, or already picked over by the time you find them.
You're the only one thinking about acquisitions
Your network doesn't understand why you'd buy another agency instead of just growing organically.
You have questions you're afraid to ask publicly
What if your valuation is wrong? What if you miss a red flag? You need a safe space to ask.
Most M&A advice is theoretical, not tactical
Books and podcasts are great, but they don't tell you what to do when due diligence gets messy.
Due diligence feels like guessing
You've never done this before. How do you know if you're looking at the right things?
Deals move fast and you need answers now
You can't wait for your next advisor call. You need feedback in hours, not days.
What You Get Inside
More than just a Slack channel — it's an operating system for agency M&A.
Direct Access to Peter
Ask questions directly, get tactical answers. No gatekeepers, no delays.
Peer Deal Reviews
Share deals anonymously, get group feedback from others who've been there.
Weekly Focused Threads
Structured discussions on valuations, LOIs, sourcing, and integration.
Deal Flow Alerts
Members share opportunities and referrals they can't pursue themselves.
Safe Space to Ask Anything
No 'dumb' questions. Accountability over posturing, always.
Real-Time Market Intel
What multiples are closing? What's working? Get the inside scoop.
Who This Community Is For
This isn't for everyone. We keep the group small and curated for a reason.
Agency owners who've studied M&A (course alumni, podcast listeners)
Actively exploring or executing your first (or next) acquisition
Committed to participating, not just lurking
Want tactical feedback from peers, not theoretical advice
Comfortable sharing wins, losses, and lessons learned
Not Ready Yet?
Start with our free resources first
See What Happens Inside
Real conversations. Real deals. Real results.
Deal Announcement
"Just signed the asset purchase agreement! $800K deal, 2.5x SDE. Thanks for all the LOI feedback last month."
— Agency Owner
Tactical Q&A
"Quick question: seller wants a 2-year earnout at 30%. Is that standard? Seems high for a service business."
— First-Time Buyer
Weekly Thread
"Integration update: Week 4 post-close. Merged the PM systems, retained 90% of clients. Key learning: communicate early and often."
— Repeat Acquirer
Membership Details
Simple, transparent pricing. Choose what works for you.
Standard Membership
$97
/month
Full access to private Slack
Weekly structured discussions
Deal review sessions
Direct access to Peter
Member deal flow alerts
Apply Now
Annual Membership
$970
/year
Pay upfront and get 2 months free — same as 10 months at the standard rate.
Full access to private Slack
Weekly structured discussions
Deal review sessions
Direct access to Peter
2 months included free
Apply Now
BEST VALUE
Course Alumni Rate
$27
/month
Completed the M&A for Agency Owners course? You get a special rate as a thank you.
All Standard benefits included
72% discount for alumni
Same access, lower price
Apply as Alumni
How to Join
We review every application personally. Here's the process.
01
Submit Application
Tell us about your agency, your M&A goals, and why you want to join. Takes 3 minutes.
02
We Review & Approve
Every application is reviewed personally. You'll hear back within 48 hours.
03
Get Your Invite
If approved, you'll receive your Slack invite and onboarding materials.
Frequently Asked Questions
What if I haven't completed a deal yet?
That's totally fine! Many members join while exploring their first acquisition. The community is here to help you get to the finish line. We just ask that you're actively pursuing M&A, not just curious about it.
How much time commitment is required?
There's no minimum requirement, but members who get the most value check in a few times per week. Most discussions happen asynchronously in Slack, so you can engage on your schedule.
What happens if I go inactive?
We periodically review membership activity. If you've been completely inactive for 60+ days, we may reach out to see if the community is still right for you.
Can I cancel anytime?
Absolutely. No contracts, no commitments. Cancel anytime through your member dashboard and you'll retain access through the end of your billing period.
Is this different from the Mastermind?
Yes. The Mastermind is a high-touch, $55K/year program with live calls, retreats, and intensive deal support. The Slack community is more accessible and asynchronous, perfect for those earlier in their M&A journey or who prefer self-directed learning with peer support.
What kind of agencies are in the community?
We have a mix of digital marketing, creative, development, and consulting agencies. Revenue ranges from $500K to $10M+. The common thread is everyone is actively thinking about or executing acquisitions.
Stop Learning Alone
Join a community of agency owners who are actively pursuing acquisitions. Get the support, feedback, and accountability you need to close your next deal.
Apply to Join the Community
The #1 source for agency owners scaling through M&A.
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